Privacy Policy

Effective Date: May 4, 2026

Insurance Lead Company LLC ("we," "us," or "our") is committed to protecting the privacy of our business partners, prospective clients, and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or engage with our services.

This Privacy Policy applies to our B2B business website and services. We operate as an advertising and lead generation agency serving licensed insurance professionals.

1. Information We Collect

We may collect the following types of information from business users and visitors:

• Contact Information: Name, email address, phone number, and company name
• Business Information: Company details, job title, and professional credentials
• Billing Information: Payment details, billing address, and transaction history
• Communication Data: Records of your correspondence with us, including emails, phone calls, and messages
• Technical Data: IP address, browser type, device information, and website usage data
• SMS Opt-In Data: Mobile phone number and consent preferences for transactional SMS notifications (collected separately and subject to strict protection as outlined in this policy)

2. How We Use Your Information

We use the information we collect for the following legitimate business purposes:

• Responding to inquiries and providing customer support
• Managing your account and providing access to our services
• Processing payments and managing billing
• Sending transactional, non-marketing SMS notifications regarding account activity and real-time service updates (only if you have provided explicit consent)
• Improving our website, services, and customer experience
• Complying with legal obligations and enforcing our terms
• Analyzing website traffic and user behavior for operational purposes
• Preventing fraud and ensuring platform security

We do not use your information for marketing purposes unless you have separately opted in to receive marketing communications via email.

3. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We maintain strict data protection policies regarding how your information is handled.

General Business Data: We may share non-SMS business information only in the following limited circumstances:

• Service Providers: With trusted third-party vendors who assist in operating our business, such as payment processors, CRM platforms, website hosting providers, and analytics services. These vendors are contractually obligated to protect your information and use it only for the purposes we specify.
• Legal Requirements: When required by law, court order, or government regulation
• Business Transfers: In connection with a merger, acquisition, or sale of assets
• Protection of Rights: To protect our legal rights, prevent fraud, or ensure platform security

SMS Opt-In Data Protection: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service or platform operations, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

4. Technology and Tools We Use

To operate our business and deliver our services, we utilize various software platforms and tools:

• CRM Platform: GoHighLevel for customer relationship management and business communications
• Payment Processing: Stripe and other PCI-compliant payment processors for secure transactions
• Advertising Platforms: Meta (Facebook), Google Ads, and other advertising networks for our own business marketing
• Analytics Tools: Google Analytics and similar services to understand website usage and improve our operations
• Communication Services: Email and SMS service providers for transactional notifications
• Cloud Services: Secure cloud storage for data management and business operations

These third-party service providers may have access to your information solely to perform their functions on our behalf. They are bound by confidentiality obligations and are prohibited from using your information for any other purpose.

5. SMS Communications

If you choose to opt in to receive SMS notifications from Insurance Lead Company LLC, the following terms apply:

Purpose and Consent: SMS messages are used exclusively for transactional, non-marketing purposes. These messages include account notifications, real-time service updates, and time-sensitive alerts related to your use of our platform. By providing your mobile phone number and opting in, you provide your express written consent to receive these transactional SMS messages.

Message Frequency: Message frequency varies based on account activity and service updates. You may receive occasional transactional alerts as needed for account management purposes.

Opt-Out and Help: You may opt out of SMS notifications at any time by texting STOP to the number from which you received messages. For assistance, text HELP or contact us at [email protected]. Opting out of SMS notifications will not affect other aspects of your account or services.

SMS Data Protection: Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the text message services.

Carrier and Data Rates: Message and data rates may apply based on your mobile carrier plan. We are not responsible for carrier charges associated with SMS delivery.

6. Email Communications

We may send you business-related email communications, including:

• Transactional messages related to your account, services, or billing
• Service updates and important account notices
• Marketing communications about our services (only if you have separately opted in)

You can opt out of marketing emails at any time by following the unsubscribe instructions included in each email or by contacting us directly. Please note that you cannot opt out of essential transactional or service-related email communications necessary for account management.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

• Remember your preferences and settings
• Analyze website traffic and user behavior for operational improvements
• Measure the effectiveness of our own advertising campaigns
• Improve website functionality and user experience

You can control cookie preferences through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

8. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Secure data encryption during transmission and storage
• Regular security assessments and system updates
• Access controls and authentication procedures
• Employee training on data protection and privacy practices
• Restricted access to personal information on a need-to-know basis

While we implement industry-standard security practices to protect your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but are committed to protecting your data using commercially reasonable safeguards.

9. Payment Processing

All payment transactions are processed securely through third-party payment processors such as Stripe. We do not store complete credit card information on our servers. Our payment processors are PCI-DSS compliant and maintain the highest standards of data security for financial information.

10. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to legal and contractual obligations
• Restriction: Request restriction of processing in certain circumstances
• Portability: Request a copy of your data in a structured, machine-readable format
• Objection: Object to processing of your information for certain purposes
• Withdraw Consent: Withdraw consent for SMS or email communications at any time

To exercise any of these rights, please contact us using the information provided at the end of this policy. We will respond to your request in accordance with applicable law.

11. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it in accordance with our data retention policies and applicable legal requirements.

12. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit before providing any personal information.

13. Children's Privacy

Our services are intended solely for business professionals and licensed insurance agents. We do not knowingly collect information from individuals under the age of 18. If you believe we have inadvertently collected information from a minor, please contact us immediately so we can delete such information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational needs. When we make changes, we will update the "Effective Date" at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

For material changes that significantly affect your rights or how we handle your information, we will provide additional notice through email or a prominent notice on our website before the changes take effect.

15. Compliance with Laws

We comply with applicable data protection laws and regulations, including but not limited to:

• General Data Protection Regulation (GDPR) for EU residents
• California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) for California residents
• Telephone Consumer Protection Act (TCPA) for SMS and telephone communications
• CAN-SPAM Act for email communications
• CTIA Messaging Principles and Best Practices for SMS messaging
• State insurance regulations and licensing requirements